Director Performance Marketing & Ecommerce Job at Forsyth Barnes, New York, NY

cWhjZEJwMERCTVBwZVQ0Zkd4Z1ZQdFJjNkE9PQ==
  • Forsyth Barnes
  • New York, NY

Job Description

Title: Director, Performance Marketing & Ecommerce

Salary: Up to $190,000 + Benefits

Location: New York (Hybrid 3 Days in Office)

Industry: Retail, Fashion

Overview:

Forsyth Barnes have partnered with a leading company in the intimates and apparel sector who are seeking a Performance Marketing Manager to drive digital marketing strategies across key retail media platforms. This role focuses on executing and optimizing campaigns on Walmart Connect, Amazon Ad Console, and Target’s retail media networks to increase brand visibility, drive traffic, and boost sales. The ideal candidate is data-driven, experienced in digital marketing, and skilled at managing agency partnerships to achieve strong online performance outcomes.

Key Responsibilities:

  • Develop and execute digital marketing campaigns across multiple retail media platforms.
  • Optimize performance on Walmart Connect, Amazon Ad Console, and Target (Criteo RMS and Roundel) to maximize ROI.
  • Conduct market research and competitor analysis to identify opportunities and trends.
  • Oversee the agency relationship, ensuring campaigns align with business objectives.
  • Manage marketing budgets, ensuring cost efficiency and strong returns.
  • Analyze and report on campaign performance, using data to refine strategies.
  • Collaborate with internal teams on content marketing initiatives to enhance engagement.
  • Stay updated on the latest trends in digital marketing and retail media.
  • Present findings and insights to senior leadership for strategic decision-making.
  • Work closely with the sales team to support product launches and ongoing brand growth.

Key Requirements:

  • 4-6 years of experience in digital marketing, with a focus on retail media platforms.
  • Proven experience of driving online sales through ecommerce & digital marketing.
  • Proven success in managing campaigns on Walmart Connect, Amazon Ad Console, and Target RMS.
  • Strong analytical skills, with experience in web analytics tools and performance reporting.
  • Excellent communication and stakeholder management skills, including agency collaboration.
  • Ability to work independently and in a team, with a proactive and data-driven approach.

Job Tags

Similar Jobs

University Hospitals

Chief of Dosimetry copy Job at University Hospitals

 ...approximately 300 patients per day. Major treatment equipment includes fifteen Linacs (both Varian and Elekta), one Mobetron IORT, three HDR brachytherapy units, three LDR brachytherapy systems, one Gamma Knife and a single-room Mevion Proton Therapy Unit. The full range of... 

Striker Brands LLC

Virtual Assistant Job at Striker Brands LLC

 ...We are seeking a highly organized and efficient Virtual Assistant to join our team. As a Virtual Assistant, you will provide administrative...  ...communication skills, be proficient in using various software and online tools, and possess a strong attention to detail. This role... 

Kaw Valley Greenhouses

Garden Center Lead Job at Kaw Valley Greenhouses

 ...the shifts that we are looking to select Leads for: Need Mon-Fri 2pm to 7:30pm (hiring 1 person to work all of those shifts). Garden Center Lead Job Description: Basic Function: To contribute to the day to day operations of the Garden Center which includes: Sales... 

Fox Rehabilitation

Physical Therapist Job at Fox Rehabilitation

 ...Physical Therapist at Fox Rehabilitation summary: FOX Rehabilitation is seeking dedicated Physical Therapists to provide individualized care to older adults in Georgia. This role emphasizes flexibility in treatment scheduling, the opportunity for career growth, and... 

Christ Panos Foods Inc.

Produce Buyer Job at Christ Panos Foods Inc.

About Us: Christ Panos Foods is a leading distributor committed to delivering top-quality products to our customers. We are seeking an experienced Produce Buyer with a proven track record in Fresh Produce procurement and strong negotiation skills. This role is critical...