Chief Marketing Officer (CMO)
About the Company
Globally recognized insurance & financial services organization
Industry
Insurance
Type
Privately Held
Founded
1919
Employees
1001-5000
Categories
Specialties
Business Classifications
About the Role
The Company is seeking a Chief Marketing Officer (CMO) to spearhead the development and execution of a global marketing strategy that is in line with the organization's business goals. The CMO will be responsible for designing a cohesive marketing approach, building a strong and differentiated brand, and enhancing the company's reputation and visibility. This role demands a strategic leader with a hands-on, entrepreneurial spirit, and a collaborative mindset. The successful candidate will be expected to manage key stakeholder relationships, lead digital and content marketing efforts, and ensure that marketing initiatives support customer acquisition and retention. Exceptional relationship-building skills with C-suite executives, business line leaders, and business-to-business partners are essential. Applicants for the CMO position at the company should have a minimum of 15 years' of progressive marketing experience, with at least 5 years' in a senior leadership role within a B2B organization. While experience in the insurance and financial services industries is a plus, it is not mandatory. The role requires a strong background in digital marketing strategies, tools, and analytics, as well as proficiency in content marketing and thought leadership. The ideal candidate will be a strong writer and communicator, with a proven track record of aligning marketing strategies with sales objectives. Leadership and team-building skills are crucial, as the CMO will be responsible for recruiting, mentoring, and leading a high-performing marketing team. The company is an equal-opportunity employer and is committed to creating an inclusive environment for all employees.
Hiring Manager Title
President & CEO of Global Insurance
Travel Percent
Less than 10%
Functions
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